The Mike
In the Pixels
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WB Drops the R rating for Hero Films
March 20, 2009
An IESB source is causing buzz around the web is that Warner Brothers will be knocking the legs out from under all of their future adult oriented R-rated films and dropping them to the always cheery, always friendly, PG-13. Yes, you may not agree with this decision, and yes, some of you are ^^^^ting your Hanes this very second, but as far as the dollars and cents go, this move makes a lot of sense. Ha, see what I did there?
The Dark Knight grossed $1,001,842,429 worldwide without F-Bombs, Maggie Gyllenhaal’s titties (Thank God), or rivers of blood and Iron Man, the number two hero movie of last year, grossed $582,030,528 worldwide, also holding the PG-13 rating. I’m sure many of you are saying what about Watchmen, it was rated R and it had a $55 million opening weekend, isn’t that good enough for Hollywood, isn’t it? First of all, calm down, second of all, Watchmen was an extremely adult oriented film and I swear there was a kid sitting with his father when I saw it and he was crying.
Anyway, this just goes with the trend the big wigs at WB are trying to create. Yes, hero movies might suck with a PG-13 rating, but let’s face it, most will suck anyway, either that or it will be based on a comic or hero who has been traditionally written for a PG-13 audience. In either case, toy companies will inevitably be able to pop out armies of action figures for armies of snot nosed screamin’ memes that drag their parents to ^^^^ shows like Fantastic Four.
Oh and I’d like to remind everyone, Sin City is a Dimension film so we’ll still get plenty of all the sex, drugs, and rock and roll, and apparently Jonah Hex, a WB production, isn’t being considered a hero movie, just an adaptation, so we’ll still get plenty of that Wild West violence.
Interesting turn of events....
March 20, 2009
An IESB source is causing buzz around the web is that Warner Brothers will be knocking the legs out from under all of their future adult oriented R-rated films and dropping them to the always cheery, always friendly, PG-13. Yes, you may not agree with this decision, and yes, some of you are ^^^^ting your Hanes this very second, but as far as the dollars and cents go, this move makes a lot of sense. Ha, see what I did there?
The Dark Knight grossed $1,001,842,429 worldwide without F-Bombs, Maggie Gyllenhaal’s titties (Thank God), or rivers of blood and Iron Man, the number two hero movie of last year, grossed $582,030,528 worldwide, also holding the PG-13 rating. I’m sure many of you are saying what about Watchmen, it was rated R and it had a $55 million opening weekend, isn’t that good enough for Hollywood, isn’t it? First of all, calm down, second of all, Watchmen was an extremely adult oriented film and I swear there was a kid sitting with his father when I saw it and he was crying.
Anyway, this just goes with the trend the big wigs at WB are trying to create. Yes, hero movies might suck with a PG-13 rating, but let’s face it, most will suck anyway, either that or it will be based on a comic or hero who has been traditionally written for a PG-13 audience. In either case, toy companies will inevitably be able to pop out armies of action figures for armies of snot nosed screamin’ memes that drag their parents to ^^^^ shows like Fantastic Four.
Oh and I’d like to remind everyone, Sin City is a Dimension film so we’ll still get plenty of all the sex, drugs, and rock and roll, and apparently Jonah Hex, a WB production, isn’t being considered a hero movie, just an adaptation, so we’ll still get plenty of that Wild West violence.
Interesting turn of events....
