MisterPL, I’ve seen you mention many times (on here and on The Fwoosh) your belief that Mattel will be doing their own line of Animated Series figures. I assume this is pure speculation on your part, and that you don’t have insider info, so I’m very curious as to what makes you believe this so strongly?
From my own point of view, I just don’t see that happening at all. For one thing, who would the market be? Surely those who love BTAS and action figures have already bought the DCC figures? Would trying to sell the same figures again to collectors who already have them be a smart move? And would said collectors want to spend as much as they already have on DCC figures for new Mattel ones? And if not aimed at collectors, then who? Kids who don’t know BTAS that well? And even if kids liked the look of them, would moms pay $25 (or whatever Mattel’s going rate for collector’s figures is) for them for their kids? Not to mention they’d be putting these figures out into a market already still filled with the DCC figures which can be readily found at comic stores. Sure, the Mattel figures would be in brick-and-mortar stores, but what extra audience would that get them other than kids and moms? I don’t know many collectors who ONLY shop at chain stores and not at comic shops or online. The only collectors I see buying Mattel BTAS figures are those who don’t like DCC for a specific reason so didn’t buy their figures.
For another thing, Mattel don’t really have specific lines as such anymore. They have an all encompassing DC collectors line, so IF they did make BTAS figures then they’d be mixed in with their Multiverse line. That means they’d only make one or two figures. What would be the point? Would collectors who already own the DCC figures - or even those who don’t - want just two or three Mattel BTAS figures and that’s it?
I do get what you’re thinking. Mattel have seen the BTAS 6inch figures sell very well and want a slice of the action. But I just feel it’s too late for that really. They needed to get in the game when DCC only had a few waves out, not after DCC have pumped out 50+ figures and a range of vehicles/playsets.
So yeah, I’m just curious why you feel so strongly this will happen, cos I just don’t see it.