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I would imagine development costs would be part of it.
While Jack does feature some new pieces, a lot of it already exists, molds, fabric patterns, etc. If he were a wholly new figure with all new things they had not developed before, I could see this set being closer to $300 at today's rates.
That's a reasonable explanation for why Jack is so reasonably priced. Now can anyone tell me why a figure with two extra hands and a space gun is $225?