It's probably worth pointing out that while Asmus' Hobbit figures
did all sell out, it took a bit longer for them to do so and I believe their production runs were much smaller to begin with. I remember seeing Tauriel and Bard (both of which I own) being sold with sizeable discounts months after they were released. Even Thorin, widely seen as one of the best figures they've ever produced, took a while to sell through his initial run. It probably didn't help that Asmus released them all fairly close to one another, so lower sales were probably more keenly felt on their bottom line.
That said, I don't believe that means Hobbit figures will/can
never sell. As we've seen, demand was there for Thranduil and Bilbo. The Hobbit movies definitely do have their fans and I think Asmus would be wise to reward those fans from time to time.
While it's generally true that the LOTR trilogy is more popular among collectors than the Hobbit trilogy, I wonder if LOTR fans might soften towards the Hobbit trilogy over time like Star Wars fans have towards the Prequels. I can only speak to my own experience, but I'm personally not as bothered as I once was by aspects of the Hobbit films. Are they replacing LOTR in my heart as my most beloved films of all time? Certainly not. But I am more fond of them than I once was. I still have my complaints, of course, but the movies do feel like part of the same world. If not siblings, then certainly cousins. If you're old enough to get the reference, the Hobbit movies feel like b-sides of my favorite records. The songs may not be as catchy but I still love the band.
I don't think it's particularly helpful to try to outline which specific figures Asmus
needs to be spending their time and resources on and in which order. Wish lists are great -- I've certainly made my share of those! -- but I'm not going to try to tell them their business. That's up to them. They've got variables to consider well beyond "what figure do I personally want in my collection next." They have all sorts of pressures we can only guess at: Licensor restrictions/demands, R&D costs, factory production availability, materials sourcing, shipping logistics, COVID snarls, etc., etc. ... plus a million more that I can't even guess at.
That said ... it might not be a terrible idea to slip in a Hobbit figure every fifth or sixth release slot. Make both licenses feel like they're one cohesive line. Make them feel like Middle-Earth figures, not Hobbit
or LOTR figures. And if occasionally using crowdfunding helps alleviate some of the risks and pressures on figures that may seem riskier, I say go for it. I pledge my support right now!
My point is, just because I may not want a particular figure on my shelf, doesn't mean I should actively lobby against others getting figures they want on theirs. I don't want to be the kid on Christmas morning who gets all the toys while my sibling gets none. We LOTR fans have been crazy spoiled by this line thus far. I don't even know how many figures I own from it at this point ... 30? 40? More? Throw in some Hobbit figures from time to time, it's not going to hurt me. The more, the merrier!
The way I see it, the DJ may not always play your favorite song, but other people might want to dance, too. And hell, maybe you'll even tap your foot a little.