I'm not a horror fan at all, unless its something cool like Evil Dead/Army of Darkness, but I did watch Sinister the other night (its ben playing repeatedly on one of the channels) and its some creepy ****. Did not want to turn the lights out after that.
Granted to some of the horror fan freaks around here, it may be the equivalemt of Sesame Street, mileage varies I am sure.
Great film here. One the Better Horror films to hit theaters in the last few years... Better then the more popular The Conjuring IMO/