I think this is about to make me go all in on the line and get the Hulk, too. I know some people aren't happy with the musculature but given that it's "Layton inspired" I'm not losing sleep over the arms. I like them, it adds more detail to look at with the suit. I also like the base with the different armors a lot.
I do think Art has a point about the paint on Tony's face, though. Hopefully they can make the skin tone a bit lighter and make the eyebrows/facial hair seem more natural. I also wouldn't mind if they toned down the gold to make it less of a warm yellow. Love that shot of him standing with Hulk, Cap, and Thor in Art's display. Looks great.