https://deadline.com/2019/07/mulan-teaser-trailer-175-million-views-24-hours-china-worldwide-disney-1202643480/
175M+ Views In First 24 Hours, Including 52M From China
I think this movie will make bank, and from the numbers there, looks like it will. You can assume most people that will be watching this will be with family and $30 bucks might be even less with a family at the theater. When you see people dropping money for streamers on Twitch and GoFundMe, I see people justifying $30 easy. Hell, if Bond or Black Widow came out now, I rent it. And I didn't even plan on seeing Widow in theaters! I think this is a great experiment that obviously has been working for Netflix.