I was talking about either the Pennies program, or the VIP customer discounts. As a VIP I get an additional 10% off everything, but I don't accumulate any pennies.
Prior to their Popcultcha Preorder Price Promise (PPPP), the pennies program was more effective. Preorder discounts use to last until the item came into stock, and as such I was able to use the pennies to bulk order multiple items with 10% off, and I was able to accumulate 1500 pennies/$50 off low cost items (to get more than 10% off). But it was somewhat of a headache having to make sure the pennies accumulated correctly as their website doesn't always work that well, and keeping track of all the items that I wanted to preorder.
But now with their PPPP program, it's no longer effective to bulk the 10% discount as the PPPP only lasts 3 weeks.
So now the VIP discount is more effective as it's a much easier way to lock in the net 19% off on the Sideshow and Hot Toys Collectables.
Note, I have no idea how I qualified as a VIP. But I assume it's because I spend way too much.
That early bird 3 weeks price is available to everyone and if you add the pennies on it equals 20% discount. I hope they dont move be to VIP because i buy art print with $50 off for 1500 pennies really handy there and i have a few pennies to pend.