Thanos is listed by Marvel to be 6 feet 7 inches tall. At 1/4 scale he should be 19 3/4 inches. I have the XM Thanos. He's roughly 22 3/4 inches (figure only, doesn't include base). So, the XM Thanos is larger than 1/4 scale and closer to the 7 feet Igo mentioned. Now look at the pics of the XM Thanos and the MAQ together. You can easily see that the MAQ is significantly bigger than the XM Thanos. Especially when you look at the portraits of them side by side. Chap, the MAQ is 1/3 scale. I don't care what Igo said. He's way bigger than the 7 feet he mentioned since the XM Thanos is clearly at that size in 1/4 scale. Like it or not, the MAQ is a 1/3 scale Thanos. However, like I said, at least collectors are getting more bang for their bucks now. I thought this piece was a rip off at 1/4 scale. The price now becomes more realistic for a 1/3 piece.
The only issue now is that if you want to display Thanos with other 1/4 pieces, he'll easily dwarf them. For some collectors scale isn't an issue so they can put him wherever they want. For collectors who display their collection by scale (I'm one of them), this may possibly have to be displayed more as a stand alone piece because he's so damn massive. I think the scale of this piece and how big it actually is....is taking some peeps by surprise. Either way, he looks awesome.