Very true, but I also remember back in the day what happened with the 2 third party Assassin Creed figures from like 10 years ago or whatever it was. Figures looked pretty good for the time and when it got out in the world, "fans" started messaging Ubi-Soft like crazy asking it they were licenesed and if so, why aren't they being advertised and made widely available, which then caused UbiSoft to get those figures shut down and those of us who PO'd lost money. The FireFigures Brotherhood Ezio never saw they light of day nor did they take money, but the Edward Kenway was like over $300 for the deluxe figure with special base, fullsize canon and tons of other accessories; but, once they got shut down by UbiSoft AFTER the PO window and money was already exchanged, many of us lost that money though some were able to get their money back think. I was one of the losers in that situation thoughI think one of the reasons some figures not selling well is that advertising is hidden from the casual fans. I know we hide things bc of copyright but planned marketing still can be done on social media,especially on Twitter.
So, because of all that, it sorta doesn't surprise me that videogame figures try to run under the rader. Maybe gaming companies care more about unlicensed stuff than movie studios and therefore are quicker to take action? idk the answer, just speculating