Seems to very much depend on lighting. He also seems to look better on camera based in this horrible kitchen lighting!
Like I said, I've literally just got him out, so hopefully with a little play I can revise my initial impression (just to reiterate, he is very good, i think my expectation was a little lofty in all the excitement).
I did find mine had a lot of product in the hair. Had to pull the hair about a bit to soften it up slightly, whereas I've seen some pics online where the hair looks too frizzy.