Hot Toys is releasing the ZSJL Batman-Superman two-pack and Cyborg. That’s for a movie that got zero promotion. The Batman is DC’s biggest offering of 2022. Unless it bombs, which seems highly unlikely, demand will be great for a Pattinson Batman figure.
The Flash movie is a wild card. But it definitely has possibilities for plenty of figures. Once this film releases will an updated Michael Keaton Batman be in high demand? I’m not so sure that the nostalgia market is as strong as what WB apparently believes, but yeah such a figure probably would sell well. Batfleck figures have always sold well. Here it’s supposedly the character’s swan song (in that timeline, but as we know he can still exist in earlier ones). I would imagine that a Sasha Calle Supergirl figure will be in demand as well.
But hey. At the end of the day I honestly have no earthly clue how Howard Chan decides which figures get made.