Sounds like trek 1/6 is about to have the same problem as wars 1/6. Everyone is in for the founding stuff (TOS and TNG vs Empire era and Mando). some are very enthusiastic for what was told in the 90s to early 2000s (DS9, VOY, maybe ENT vs Clone Wars era), and no one wants to touch the new era with a ten foot poll (Disco vs First Order).
Disney has definitely adapted its strategy of story telling to what sells as merchandise. I wonder if Trek will respond the same way if nanjin can show overwhelming merchandising support for earlier work compared to what is being told now.