Neca is still so inconsistent with their paintjobs it would seem
This has the look of a giant Mattel figure with non of the subtle weathering and shadows/highlights shown in the proto
Compare this to say their gears of war figs, predators or even most recently the apes from the new film and its like night and day.
Like difabio said its not even exclusive to the scale, Keaton bats is fantastic and that gollum fig has hot toys level paintwork on a £40 figure