The opening Amazing Kraven level is PERFECT. This level is Spiderman's finest videogame incarnation. Unfortunately I'm 7 levels in after that and nothing has really come close to matching the perfection that level captures.
Noir world looks good and whats his face from Spiderman TAS voicing him is fantastic.. although I might be biased since I grew up on that series. The little videos and cut scenes are particularly great in this universe. But the gameplay suffers the most in this world, not liking the over usage of the O button. Takedown... pretty much everything. Very simple controls to be successful in this world so far. Sure, you CAN do other things.. but the game encourages you and often forces you into the simplest and most boring of (repetitive)solutions.
2099 looks shiny. I don't know how I feel about it yet. The unique look is definitely it's best asset. Need to spend more time with it, but I don't love it.
Ultimate has one real strength so far.. and that is humor. It's hilarious, and the great script work with fairly decent voice actors helps mask fairly boring and EXTREMELY repetetive levels. Deadpool's entire level was... kill 500 cameras. Which is a shame, because literally everything else going on in that level is a lot of fun... "commercial breaks", His cell phone usage, the race to the tidal wave and web surfing the ocean liner.. those craving an open world here would be happy too. The problem is that everything interesting and fun only happens once or twice.
And that's the biggest problem I'm noticing with the entire game since the first level. The most interesting parts of the gameplay- and each level DOES have some really interesting and exciting gameplay moments going on- are underused, while the more boring parts are repeated 3 or 4 times in each level. This drags them out and makes them tedious. Hell, Spiderman himself even mentions it a few times in the sandman level- "A sand twister, again?! That didn't work the first time.." And the sand twister is really neat and exciting. The first time. 2 times later I'm wondering where the hell the end of the level is. If they cut out the repetitive patterns and made slightly shorter, tighter levels, this game would be near perfect.