I haven't watched this yet, but it sounds like most people didn't like it and I see it's already the lowest rated episode on IMDB...but I saw TV Line and Esquire headlines calling it the best episode of the season.
How are TV Line and Esquire supported financially?
Do you remember the old video game magazines? This was before really widespread use of the internet and cell phone commonality and smart phones and speed of information. If you wanted to know what was what in the near future, you had to buy or look through some video game magazines.
But all the reviews were cooked. The companies buying ads in those magazines weren't exactly without leverage. Don't like our hottest new game? Well, guess we are going to start pulling our ads. It probably didn't help that the people working at the magazines, many were likely trolling for jobs in the industry or up the food chain, and being the squeaky wheel doesn't do much for you then.
It's a pretty common marketing strategy now. If your product is in a free fall, add in as much woke as possible and as fast as possible, then you can blame whatever group you want to target as being at fault for the poor performance. Plus the bonus of all the free unpaid media coverage for the controversy.
I'm not here to defend the few hundred or thousand SW "fans" who said bad things or threats or hostility towards Kelly Marie Tran. I'm not justifying that. I am saying if you are Kathleen Kennedy, and people are calling for your head because you keep sinking ship after ship, it's much easier to talk about a "toxic scandal" than your own failures as an inept leader.
It's a marketing strategy to attack fans now. The common belief is they will watch anyway. And you score woke points with the side of the industry that leans that way.
The problem with the "cameos" is they are name brand actors who are usually only in one episode. That might fit some storylines. But it's far more effective story telling usually to build some narratives across multiple episodes. Hence, sometimes the non name brand actor or actress might be a better fit.
Kuiil was like that. Great character. Took some time to really flesh out his personality and his impact on the overall story. Couldn't do that in one episode.
The return of Grogu in an entirely different series is completely indefensible. End of Mando S2, Grogu is gone. Beginning of S3, there he is again. What? I don't care what kind of recap you use, that's totally insane from a practical storytelling perspective.
X Files lasted how many episodes with mostly "Monster Of The Week" storylines? I mean it's inexplicable that you can't just follow Djarin and Grogu getting into wild adventures where there are central to the story.
The other problem is episode length. If you infuse this many side plots and side characters and backdoor pilot premises, then you need to start churning out hour long episodes and a longer season. This like ordering a steak at Applebees, a 2 and a half inch "steak" and 3 pounds of broccoli and bread. I'm cool with side characters getting their own little narratives, but add it onto a real core story where it's about...gasp...the actual Mandalorian.