Clearly, you're reasoning like that because you live in the US!
If you live in Europe, it's totally different!
I paid about $108 over retail price. For that I may have it before Christmas. I paid $11 for Speedpost. Knowing the Chinese, the price will be down marked and I won't pay custom fees. So basically, the figure cost me $308.
Now here's the other way around:
If I order from Sideshow, I will have a lot to pay for shipping (they use UPS), and once it goes through custom, I'll pay about $100 custom fees, plus I'll get it later(1 and a 1/2month later at best)
If I go the local retailer, the delay will more than likely be over three or four months. These guys include what they had to pay for whatever fees they had and they have to make profit, most of the time, a $200 figure becomes a 200 Euros figure! Check the exchange rate and you'll see that in both cases, I don't pay that much more going through the HK route, and I get it early!
I call this a win-win situation! Nothing pathetic here!