He-Ro was never in the animated series and a figure of him was never produced. His story was featured in the Powers of Grayskull mini comic. The Sorceress and He-Man travel to eternia's past. King Hiss and the Snake Men are there ^^^^^*ing ^^^^ up, this is when skeletor and Hiss unite. He-Man joins the battle, it's to much for him to handle. Enter He-Ro!! a mysterious figure with a powerful wand. He aids He-Man and then sends everyone back to where they came from. the Snake Men are sent back to their pit. Sorceress, He-Man and skeletor are sent back to their future. He-Man is left asking a lot of questions, the Sorceress tells him that He-Ro is the Greatest Sorcerer. Later the great Lou Scheimer expanded on the He-ro mythology but it wasn't the same dude. he was the son of King Adam and Queen Teela, the kid could turn into He-Ro which was a power he would eventually use to fight the return of Skeletor. I don't know what backstory the figure will have since the card bios are a mash-up of different myths. I do know that this lifelong MOTU fan and collector is a very happy one right now.