The Weekend Gross: 'The Dark Knight' tracking extremely well
'The Dark Knight' tracking extremely well
As if you needed much evidence for whether Warner Bros.' next Batman offering The Dark Knight will be a certified mega-blockbuster, MovieTickets.com just released an internal poll showing that Christopher Nolan's latest offering could be the biggest debut of the summer, if not the entire year. According to the poll, 81% of male moviegoers and 66 percent of female moviegoers polled June 10-15 intend to see "The Dark Knight" opening weekend. 100% of ticket buyers polled were aware of The Dark Knight's release this summer, compared with 49% of ticket buyers three weeks before "The Incredible Hulk" and 36% of buyers three weeks before "Iron Man."
The Incredible Hulk muscled its way to a $54.5 million opening, while Iron Man bowed with $98.6 million. The biggest opening of all-time was last May's Spider-Man 3 with $151.1 million, a number I expect The Dark Knight to possibly challenge on July 18th.
Nolan's Batman Begins breathed new life to the once-downtrodden Warner franchise when it launched on June 15th, 2005 to stellar reviews. Debuting with $48.7 million, the film went on to gross $205 million domestic and $371.8 million worldwide.- Stephen Wong at The Weekend Gross site