Re: The Dark Knight Rises
They're doing a good job of getting out front with this and pushing this villain -- unlike TDK, this film seems to have begun its hype well in advance, mostly because of what you say.
But I know a lot of people not "in our bubble" as Irish says and they saw TDK and liked it, but they're done with their Batman injection for this decade. They have no interest in another one. If the film is a great 'action movie' then maybe they'll see it. But they're not going to 'conclude the trilogy' or to relive TDK in some way.
That all said, I'm certain out of the gate that TDKR will break new records and be on course to pummel TDK...but I think it will slow and never quite surpass the last film.
Of course he isn't, but that's where I think the marketing of this film (and indeed the story itself), will have a different focus, on Batman and Bruce himself, and the end of his journey.
We're already starting to see some of this with the taglines and the plot hints within the trailer/spoilers
They're doing a good job of getting out front with this and pushing this villain -- unlike TDK, this film seems to have begun its hype well in advance, mostly because of what you say.
But I know a lot of people not "in our bubble" as Irish says and they saw TDK and liked it, but they're done with their Batman injection for this decade. They have no interest in another one. If the film is a great 'action movie' then maybe they'll see it. But they're not going to 'conclude the trilogy' or to relive TDK in some way.
That all said, I'm certain out of the gate that TDKR will break new records and be on course to pummel TDK...but I think it will slow and never quite surpass the last film.