Yet Lego Star Wars is the first stuff to sell out whenever a Lego sale hits. I don't know about over in the states, but the toy aisles here aren't carrying MCU figures or merchandise in larger numbers than Star Wars. Comic stuff is more generic Spiderman, Batman type stuff. "Boys" franchise toys in general all seem way down on the shelves with more generic "IP" making up the bulk of stock. They seem to do better in the dress up department than the toy aisles.