jye4ever
Broke and happy
You could be right, but your numbers are still speculation and don't account for net box office profits (400-450 minus box office costs), or other potential costs and profits involved. Movies like this are as much about merchandising as ticket sales, anyway, and that's a big X factor being left out of the equation.
I understand we have to rely on these other folks with more info. and industry knowledge to tell us the tale, but I'm an empiricist and like seeing and interpreting raw info. for myself
Well, true.
We really don't know what effect the deals with Burger King, 711, Acura, etc had on the overall numbers and then when you add the marketing with the tv ads, movie trailers, print advertising such as billboards, bus stops, buses, subways plus the dvd sales and rental agreements, it really becomes a mystery.
History tells us that it's usually safe to assume a 100 million marketing budget for a movie of this budget w/o the cost savings of other companies coming onboard.
Even w/o knowing the exact numbers, It's also pretty safe to assume that this movie was a positive thing for Marvel and not negative.