HIGH FRAME RATES AND THE UNCANNY VALLEY
“You’ve got guys like Cameron and Jackson saying, let’s make it more real because the more realistic, the better; the higher the definition, the more 3-D, the more this, the more that. They’re not taking into account what’s called The Uncanny Valley in psychology. The Uncanny Valley says that, statistically, if you map out a consumer’s reaction to something they’re seeing, if they’re seeing something artificial and it starts to approach something looking real, they begin to inherently psychologically reject it."
"Not every person perceives the Uncanny Valley, however. There are some people that just do not reject things that look too real, although the vast majority of people do experience that phenomenon. So you’re going to get some individuals who see it and go, This looks great! The problem is anecdotes are not evidence. You have to look at the public as a whole, and I think that’s what Jackson and Cameron are not doing."